Tasmanian content production

Tasmania has their attention. Make them choose you.

Up Front Digital is a one-stop content solution for tourism, accommodation, hospitality and experience operators who need sharper video, social content and campaign assets.

From story planning and filming to editing, cutdowns, voiceover, captions and final delivery — we handle the content so you can use it everywhere.

  • Professional production, not phone footage
  • Built for websites, socials, paid ads, trade shows and sales conversations
  • Two clear packages: $3,000 and $5,000
Request a content package View packages

What Up Front Digital does

Your one-stop content solution

Up Front Digital helps Tasmanian operators create the content they actually need: story-led video, social cutdowns, campaign assets, sizzle reels, interview content, web-ready edits and trade-show material.

You are not just buying a video. You are getting a usable content system — planned around your business, filmed properly, and cut into the formats you will actually use.

  • 01 Content strategy and story direction
  • 02 Filming and production
  • 03 Interview and testimonial capture
  • 04 Editing, music and sound
  • 05 Social cutdowns and reels
  • 06 Website and campaign versions
  • 07 Voiceover options, including Harty where it suits
  • 08 Assets for trade shows, ATE, sales decks and partner promotions

Why better content matters

Good operators still need to stand out

Tasmania attracts attention, but attention does not automatically turn into bookings or enquiries. Operators still need to show what makes them different, why the experience matters, and why people should choose them.

Rushed content undersells you

A strong property or experience can look average when the content is thrown together on a phone between jobs.

Trust is built before the enquiry

Professional content earns confidence early — often before someone picks up the phone or hits "book".

Story shows what a list cannot

Story-led production captures the people, the place, the detail and the feeling properly, not just a checklist of rooms.

One shoot, many assets

A well-planned shoot produces a set of finished pieces — hero film, sizzle, social cutdowns — not a single clip.

It works everywhere

The same content supports social media, websites, paid ads and email — plus tourism bodies, trade shows, ATE and media kits.

It carries the sales conversation

Buyers, partners and agents respond to content that shows the experience clearly and makes the decision easy.

Packages

Two clear packages. Real deliverables.

Both are professionally planned, filmed, edited and delivered. Pick the scope that matches your campaign — we shape the detail around your property.

Package one

Campaign Content Package

$3,000 fixed package

For operators who need a sharp, professional content package for their next campaign, website refresh, social media push or sales activity.

  • Pre-shoot planning call
  • Story direction and shot planning
  • Up to half-day filming on location
  • Professional camera, audio and lighting
  • Interview or testimonial capture where suitable
  • Property, people, experience and detail footage
  • 1 × 60–90 second hero video
  • 1 × 30 second sizzle reel
  • 4 × vertical social cutdowns
  • Captions or text overlays where useful
  • Licensed music
  • Colour grade and sound mix
  • Exports for website, social media and paid ads
  • 1 round of reasonable revisions
  • Simple guidance on how to use the assets

The core assets you need to look professional across multiple channels — without managing a full production yourself.

Request the $3,000 package

Package two

Complete Content Package

$5,000 fixed package

For operators who want a broader content bank for campaigns, trade shows, ATE, partner activity, media kits, sales decks and ongoing social use.

  • Pre-production planning session
  • Story, message and shoot plan
  • Extended or full-day filming, depending on scope
  • Professional camera, audio and lighting
  • Interview and testimonial direction
  • Broad coverage of property, people, experience, details and location
  • 1 × 90–120 second hero story film
  • 1 × high-impact sizzle reel for trade, web or campaign use
  • 8 × vertical social cutdowns
  • 3 × short campaign cutdowns for paid ads or website
  • Optional Harty voiceover if it suits the campaign
  • Thumbnail and still-frame assets from the footage
  • Versions for website, social, paid ads, trade shows and sales
  • Licensed music, colour grade and sound mix
  • 2 rounds of reasonable revisions
  • Content rollout recommendations

A proper content bank — not just a shoot day. A set of finished assets to use across campaigns, trade, sales and digital channels.

Request the $5,000 package

Final inclusions can be shaped around the property, available talent, shoot location and campaign goal.

Why the spend makes sense

Not just a video. A content bank.

The value is in planning one shoot properly and turning it into multiple useful assets.

A phone clip might fill a gap for a day. A proper content package gives you finished assets you can use across your website, socials, paid ads, email, sales conversations, trade shows, ATE, partner promotions and follow-up activity.

What is covered

Story planning Shoot planning Creative direction Production Professional camera, audio & lighting Talent / interview guidance Editing Music Colour grade Sound mix Captions / text where useful Multiple formats and exports Delivery of finished assets

The difference

The story is the difference

Up Front Digital does not just capture pretty shots. The aim is to find the human reason someone should care — the owner, the host, the chef, the guide, the guest experience, the place itself, or the detail that makes the business memorable.
  • The best results often come from real people connected to the property or experience.
  • Owners, managers, staff, chefs, hosts and guides can all work well on camera.
  • Harty voiceover can be used where a polished, narrated feel suits the piece better.
  • The content should feel authentic — not scripted, not stiff.

Built for more than social media

Use it everywhere

Content should not live in one place. The best value comes when it is cut and exported for multiple uses.

Website Instagram and Facebook Reels and stories Paid ads Email campaigns Booking pages Tourism bodies ATE and trade shows Media kits Sales decks Buyer meetings Partner promotions Post-event follow-up

Fit

Who this is for

Perfect for

  • Boutique accommodation
  • Tours and guided experiences
  • Cellar doors, distilleries, breweries and hospitality venues
  • Restaurants and food producers
  • Farm stays and regional escapes
  • Visitor attractions
  • Event operators
  • Operators preparing for a campaign, website refresh, trade show, ATE, buyer meeting or sales push

Probably not for

  • Businesses that only want raw phone clips
  • Operators who do not want to provide access to the property, team or location
  • Brands that do not want story-led content
  • Businesses needing a full advertising agency retainer rather than a focused content package

FAQ

Questions, answered

Do we need to be on camera?
Not necessarily. The strongest results often come from real people connected to the property or experience, but we can shape the approach around what feels right for your business.
Can Harty voice the video?
Yes. Harty can provide a professional voiceover if that suits the style. In many cases, real talent from the property gives the most authentic result.
What do we need to prepare before filming?
We will guide you through the key things: access, timing, people involved, spaces to capture and the main story or campaign goal.
Can the content be used for ATE or trade shows?
Yes. The $5,000 package is especially suited to trade-show, ATE, buyer meeting and sales-deck use.
Do we get the finished files?
Yes. You receive the final exported assets for the agreed web, social, campaign and promotional uses.
How long does editing take?
Typical turnaround is 2–3 weeks, depending on the package, feedback and final deliverables.
How does payment work?
No payment is required to enquire. Once scope and timing are confirmed, a 50% deposit secures the shoot, with the balance payable on delivery.

Enquire

Tell us what you need content for

No pressure to know exactly what you need. Send through a few details and Up Front Digital will recommend the best package, shoot approach and next steps.

  1. Send through your enquiry.
  2. Up Front Digital reviews your business, timing and content goal.
  3. We recommend the best package and filming approach.
  4. Once confirmed, we plan the story, shoot and deliverables.

Prefer to talk first? Call 0400 424 244 or email bella@upfrontdigital.com.au.

Request a content package

A few details is all we need to point you to the right package and shoot approach.

By submitting this form, you agree for Up Front Digital to contact you about your enquiry. We will not add you to a mailing list without permission.